There is one famous saying from Catherine Pulsifer: “The choices we make determine our future.” This is true, and that is why we believe that selecting the right studio can be the difference between a project’s success and mediocrity.
In today’s time, the animation industry is shifting towards high-quality & extraordinary experiences driven by technological advancements and creative storytelling.
Whether you’re looking to produce a product demo or a technical process video, understanding how to hire an animation studio that aligns with your vision and goals creates a lot of a difference.
Today, top animation studios influence groundbreaking tools such as virtual reality (VR) and augmented reality (AR) to create more engaging and interactive content. Integrating artificial intelligence (AI) in animation workflows also revolutionizes the industry, offering more efficient and sophisticated production processes.
Additionally, the rise of remote collaboration tools has broadened the talent area, allowing studios to bring together the best creatives from around the globe. Great, isn’t it?
So, here is the deal: Look for studios that demonstrate innovation and have a proven track record of delivering high-quality projects on time and within budget, but wait, there is much more to that. To know what it is, read this blog till the end!
10 Key Factors to Consider Before Hiring an Animation Studio
1) Examine the Demo Reel
When considering an animation company, you should check the “Show Reel” they have for you! The showreel will give you a clear picture of the company’s work, starting with its animation quality, camera handling ability, audio delivery quality, and more.
The “Show Reel” below is an excellent example, you can see!
A demo reel will always narrate half of the story about the quality of services. This will help shortlist all the capable companies you’re hiring to just a few and make the entire process hassle-free.
2) Check out Their Portfolio
The animation company’s portfolio will give you many ideas about their previous works. This step will let you analyze what they have worked on in the past. You can directly relate these projects to yours to check the efficacy. As a result, you can know whether they are perfect for conveying the message to your target audience.
Simultaneously, using portfolios, you can see the quality of the work they have delivered to their clients.
You can also draw many conclusions about the video’s visual appeal, audio quality, and understandability of the animation.
Apart from that, check the company’s social media accounts because companies post examples of their latest work on social media so all their desirable clients can see it.
3) Animated Video Style
Next up is the style of animation. Try to understand whether the consistency & taste in their work is suitable for your brand.
Also, their hierarchy in arranging graphics, colors, etc., is ideal for your niche. You must also check whether they can create a combination of introductory characters and your brand identity.
4) Prioritize High-Quality Voiceover
The quality of the voiceover is crucial. Because a voiceover is a communication medium between your video and your target audience, you must consider the voiceover quality in the animation company’s previous videos.
Voiceovers should be done to force viewers to listen more and more to your brand. It should also deliver the brand message to the audience.
A bad narration can take the entire animation and make it seem dull and unattractive. That’s why you need to make sure you hire an animation company that has a PRO narrator.
Master TIP: The demo reel and portfolio can give you an idea of the quality of an animation’s voiceover.
5) Originality of content
While hiring an animation studio, you must check the originality of the content they provide.
Who wants to engage in copied images, videos, or sounds? Fairly, nobody, right?
You can cross-check their previously completed videos and identify the originality of their videos because duplicate content can never represent your brand uniquely in front of your audiences.
6) The level of experience
Experience is one of the essential considerations when hiring an animation studio for your animated explainer. An agency with good experience should be your priority. However, this does not mean a novice cannot meet your quality expectations.
If you are looking for a new agency worth considering, you can ask them to create a demo animation video for your brand. If you find their work satisfactory, then without giving it a second thought, you can go ahead with them.
7) Ability to Create an Engaging Animation Story
Your animated explainer’s storyline highlights its capability to attract and engage large audiences. The 3D visualization services offered should connect your audience naturally with such an exciting storyline.
You can understand their effectiveness in creating exciting stories from their previous videos. You can also ask them to develop a short storyline to be plotted in an animation video for your brand because compelling animations can boost brand engagement by 300% compared to traditional text-based content.
8) Communication and Customer Service
Effective and regular communication is the key to a successful project accomplishment. So, you must ensure that the animation agency you are considering is available for regular and frequent communications regarding the project whenever required.
There may be instances when you need their help urgently. In those cases, good customer service and effective communication matter a lot.
9) Testimonials
Even if your animation agency seems good in all the above-discussed cases, you should always pay attention to their testimonials. Testimonials can give you a great idea of their relationships with their previous clients.
For better understanding and peace of mind, you can also contact a few of their previous or existing clients. They can tell you all about their work’s professionalism and consistency. This can help you make the proper selection.
10) Pricing & Timeline
Pricing is a significant factor when making a selection. You can match the prices of different agencies with your budget plan. This will help you shortlist the options that fit your budget constraints.
At the same time, the pricing structures are usually available upon request. Next, it is vital to consider the timeline involved in creating an exceptional animated explainer video, which typically takes an 8-10 week production process to ensure the highest quality.
In addition, understand the importance of revisions, which are often part of the creative process of production. At Arise Engineering, the pre-delivery of animation will come with unlimited revisions. However, no revisions will be available after the delivery!
Key Insight: You can still make the changes after the delivery, but they will be chargeable again. Although a few bucks can be compromised for excellent quality service, you can opt for feasible alternatives in case of significant differences.
Why you should partner with Arise Engineering Animation Studio?
Arise Engineering Animation Studio converts imagination into reality.
Our 3D visualization and 3D rendering services bring your engineering concepts to life with clarity and precision. Working with us is more than simply getting an animation; it’s an investment in communicating, making engaging presentations, and having a powerful tool to impress stakeholders and win projects.
Let us help you bring your ideas to life through visual works that differentiate you.
